@misc{Kloch_Zbigniew_Reklama,_2006,
 author={Kloch, Zbigniew},
 number={4},
 copyright={Rights Reserved - Free Access},
 address={Warszawa},
 journal={Teksty Drugie},
 howpublished={online},
 year={2006},
 publisher={IBL PAN},
 language={pol},
 type={Text},
 title={Reklama, miasto i kulturowa potoczność},
 URL={http://www.rcin.org.pl/Content/51710/PDF/WA248_68062_P-I-2524_kloch-reklama.pdf},
 keywords={advertising, semiotics, semiosphere, images},
}